farmAR Privacy Policy

1. General
create4D (the owner of the farmAR application and the farmAR cloud), respects your privacy. We want to ensure that you get the information, content, and experiences that matter most to you. To do so, we store only the information which is really necessary to provide you this service.

2. Scope
Hereby, create4D is the company which holds the rights of the farmAR service. The farmAR service consists of a smartphone app and the farmAR cloud which contains the farmAR users database, farmAR data processing functions, an API specified for communicating with the farmAR app users, an API specified for communicating with the 3rd party services. This privacy policy applies to all farmAR app users who have created an account, whether they have registered a farm location or not.

3. Third party services and remote servers
farmAR app directly communicates with the farmAR cloud for storing your information and for bringing you relevant information after preparing them. Our user database and cloud algorithms are located in the same cloud server cluster and not decentralized for the time being. farmAR cloud gathers data from different services such as weather services, map services, satellite database, satellite data processing services.

4. What information does farmAR app reach on your smartphone?
In order to be able to provide the location based augmented reality service, farmAR needs to reach to following information on smartphone of the user.
(1) farmAR app needs to reach to the phone camera. farmAR app wants to reach to this information in order to let you create a user pin which you can later see with augmented reality.
(2) farmAR app needs to reach to GPS location of your phone. farmAR app wants to reach to the location of the user for positioning the map view and creating the augmented reality content in correct locations
(3) farmAR app needs to reach to the photo gallery (camera roll). farmAR app wants to reach to photo gallery in order to let the user select a photo to be used as a user pin which can later be viewed as an augmented reality content.
When a user signs up for the first time, as default option, farmAR app does not have permissions to reach to these details. farmAR app will ask permissions with pop up messages. These permission messages are asked seperately when related data is needed. Only if the user allows the app by answering to the permission messages, farmAR app will collect the required information from the smartphone depending on the data need.

5. What information do we collect?
farmAR collects the following personal data.
5.a. Your email address
5.b. A farmAR app password that you create at the sign up session
5.c. Latitude, longitude of a farm location that you create while you are physically there
5.d. Subscription preferences as a free or a premium user
5.e. Purchasing and payment information, only if you are a premium user. This information is not required from the free farmAR users.
5.f. Statistics about the land indicator selection to view in the AR display
5.g. Your current location as latitude, longitude and height from the sea level
5.h. Climate information about your current location.
5.i. User generated AR tags, as encrypted photos and text at a certain latitude, longitude and height
5.g. Information about the device(s) you use, currently is not tracked
If you would like to know about the use purposes of collecting this information, please contact us at We will provide you explaination.

6. How do we use your information?
create4D uses (and, where specified, shares) your personal information for the following purposes:
To process transactions. create4D uses personal information such as name, physical address, telephone number, email address, and company/institution to engage in interactions with you, including contacting you about your order, donation, subscription, event participation, or membership. We use financial/credit card and payment information to process your order and may need to share some of this information with delivery services, credit card clearing houses, and other third parties to complete the transaction.
To provide support or other services. create4D may use your personal information to provide you with support or other services that you have ordered or requested.
To provide information based on your needs and respond to your requests. create4D may use your personal information to provide you with notices of new product releases and service developments.
To select content, improve quality, and facilitate use of the websites. create4D may use your personal information, including the information gathered as a result of site navigation and electronic protocols and cookies (including third-party cookies), to help create and personalize website content, improve website quality, track marketing campaign responsiveness, evaluate page response rates, conduct usability testing, and facilitate your use of the websites (for example, to facilitate navigation and the login process, avoid duplicate data entry, enhance security, keep track of the subscription choices, and preserve order information between sessions).
To serve personalized advertising to you. We don't share your information with advertisers without your consent. We may allow advertisers to choose the characteristics of users who will see their advertisements, and we may use any of the non-personally-identifiable attributes we have collected to select the appropriate audience for those advertisements. When you click on or otherwise interact with an advertisement, there is a possibility that the advertiser may place a cookie in your browser and that your attributes meet the criteria the advertiser selected.
To update you on relevant farmAR benefits, programs, and opportunities. create4D may communicate with you regarding relevant benefits, programs, and opportunities available to you, through your farmAR app subscription.
To engage with third parties. farmAR needs to send your farm location information to the 3rd party services in order to collect relavent data and generate a useful service to you. These 3rd parties will not receive information about your name, email address, subscription option, your business, your payment details. If you have questions about which information is sent to 3rd party services, please contact us at
To protect create4D and farmAR content and services. We may use your information to prevent potentially illegal activities and to enforce our terms and conditions. We also use a variety of technological systems to detect and address anomalous activity and to screen content to prevent abuse, such as spam. These efforts may, on occasion, result in a temporary or permanent suspension or termination of some functions for some users.
To get feedback or input from you. In order to deliver products and services of most interest to our customers, from time to time, we may ask members, customers, volunteers, and website visitors to provide us input and feedback (for example through surveys, usability studies, focus groups).
To protect create4D and farmAR information assets as well as your own personal data. We protect the confidentiality, integrity, and availability of our database assets by following a risk management approach based on policies, standards, guidelines, and procedures to meet security objectives while supporting business and operational goals.

7. How can you control your information?
Please contact us at, if you have questions about which information of you is kept and if you want your information to be deleted from our database entirely.

8. How will you know if the Privacy Policy is changed?
create4D may update this Privacy Policy of the farmAR service from time to time. If we make any material changes we will notify you by email if you have provided a valid one at your farmAR app sign up stage. We will also announce the changes in social media. However, we encourage you to periodically review this page for the latest information on our privacy practices.

9. External links behavior
Some of the content at and, including their subdomains, might link to other sites created and maintained by other public- and/or private-sector organizations. create4D provides these links solely for your information and convenience. When you transfer to an outside and, you are leaving our domain, and create4D information management policies no longer apply. create4D encourages you to read the privacy statement of each external website that you visit before you provide any personal data.

10. Cookies and web beacons
Cookies and web beacons are electronic placeholders that are placed on your device by websites to track your individual movements on that website over time. create4D and farmAR use both session-based cookies (which last only for the duration of the user's session on the web interface) and persistent cookies (which remain on our farmAR cloud and provide information about the function call statistics).
These cookies and web beacons provide useful information to create4D and farmAR, enabling us to recognize repeat users, facilitate the user's access to and use of our sites, allows us to track usage behavior, and to balance the usage of our website, the farmAR app and the farmAR cloud.
Tracking cookies, third-party cookies, and other technologies such as web beacons may be used to process additional information, enable non-core functionalities on the create website and enable third-party functions (such as a social media "share" link). We may also include web beacons and other similar technology in promotional email messages to determine whether the messages have been opened.

11. Transfer of information to other countries
create4D engages in a number of international activities. In connection with the management of those activities, the same privacy rules are applied for our farmAR database.

12. Responses to legal requests
farmAR reserves the right to share your information to respond to duly authorized information requests of governmental authorities or where required by law. In the event of bankruptcy, merger, acquisition, reorganization or sale of assets, your information may be sold or transferred as part of that transaction. The promises in this privacy policy will apply to your information as transferred to the new entity.

13. Your European Union privacy rights
Under the General Data Protection Regulation (Regulation EU 2016/679) (also known as GDPR), if you are an individual protected by the GDPR you may have certain rights as a data subject. To request information about or avail yourself of those rights, please send an email to with "GDPR Request" in the subject line. In the email please describe, with specificity, the GDPR right you are requesting assistance with. Please note additional information may be requested prior to initiation of a request and that create4D reserves the right to charge a fee with respect to certain requests. Upon create4D completion of its review you will be notified if your request has been granted, denied, or exemptions apply.

14. How do I contact you if there is an issue?
If you have any questions or concerns about this Privacy Policy or about the use of your personal information, please feel free to contact us by email at

15. User generated AR tags with photos
The user generated AR tags which consist of latitude, longitude, height, date/time, user generated photo, user generated text and label are transfered to the farmAR cloud. farmAR cloud is free to use the location and the label for training its algorithms. However, the user generated photos are automaticall encrypted before the farmAR app transferes it to the farmAR cloud. Since the photos are stored in the farmAR cloud with an encrypted format, farmAR cloud developers cannot visualize the content of the user generated photos. These photos are not shared with any other third party. The farmAR cloud may delete the user generated AR tags, if they are not visualized again by user for a long time period.

Date: 19 July 2018
Ver 1.1

Contact information:
Hengelo, Overijssel
The Netherlands